Brand Evolution
Established in 1960, Maybank is Malaysia’s largest financial services group with “over 1,750 branches and offices in 14 countries, employing 40,000 Maybankers and serving over 18 million customers.” Do not adjust your set, the “before” logo is that stretched.In my opinion, this is a severe improvement and every aspect is much better. It’s also good to see that a complete rebrand wasn’t carried out, instead, opting to link back to the company’s history. Very good work indeed!